We bet you've at least dabbled in chatGPT land, so have we and we've had some success but like so many tools, we realized that we've only scratched the surface!
We know everywhere you turn, you see AI training and webinars -- how do you know where to get the best and most up-to-date information?? We at CMA have done that work for you.
We have found THE AI consultant/trainer for our community. In fact, she was the AI-for-marketing trainer at Google before it was a "thing" and spends her days dissecting AI tools and figuring out the best ways to use it for marketers.
In this 45-minute strategy-packed session, she is going to show you things that will blow your mind! (they did ours!)
Here is some of what she will cover:
We've asked her to look at specific use cases for to and through partner marketing so you will get a strategic and custom-designed experience!
Natalie Lambert, Founder & Managing Partner at GenEdge Consulting, is a leader driving innovation in marketing through generative AI. She established GenEdge with a mission to help organizations gain a competitive advantage by leveraging GenAI. Her journey into the world of AI began at Google, where she initiated AI pilot projects across the organization. These initiatives aimed to identify practical use cases, tools, and strategies to enhance Google's marketing efforts, delivering significant returns on investment.
Natalie also led the content strategy and storytelling team at Google Cloud, held CMO positions in two successful enterprise startups, both acquired during her tenure and worked at Citrix in various marketing capacities. Her career began at Forrester Research, where she advised companies on tech investments and best practices. Her expertise has earned her recognition in publications like The New York Times, The Wall Street Journal, Wired, Forbes, and CIO.com.
Meet our Moderator:
Kathryn Rose is the co-founder of the Channel Marketing Association. Kathryn is an innovator, and the founding CEO of award-winning global expert marketplaces (getWise, channelWise) that provide business owners and professionals in targeted markets, access to thousands of vetted executives, coaches/mentors, education, and resources that accelerate business or career growth. She is a former Wall Street executive sales leader and an author of 9 books. She has been featured in Forbes, Inc. Magazine, CBS Marketwatch, Fox News and more.
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